The Buyers guide to...Best Fujifilm cameras in 2023

Sitting comfortably in the middle of Fujifilm’s range of APS-C format interchangeable lens mirrorless cameras is the Fujifilm X-T200. Positioned between the entry-level Fujifilm X-A7 and the more advanced Fujifilm X-T30, the X-T200 boasts features that set it apart from the X-A7, including an electronic viewfinder that is a convenient alternative to the vari-angle touchscreen for composing images.

Despite being aimed at beginners, the Fujifilm X-T200 does not compromise on image and video quality. Equipped with a standard 24.2Mp APS-C format sensor with a Bayer coloured filter array, it does not have the more advanced X-Trans CMOS 4 sensor found in Fujifilm’s X-series cameras such as the Fujifilm X-T4. However, the X-T200’s copper wiring enhances its performance and the new processing engine provides faster readout speeds, improved autofocus performance and reduced rolling shutter effect in video mode.

Notably, the Fujifilm X-T200 has the capability to record 4K video at 29.97p/25P/24p/23.98p, which is a substantial improvement from the X-T100’s maximum of 15p.

You can find the Fujifilm X-T200 at Amazon UK and Amazon USA.

Read our Fujifilm X-T200 Review

The Fujifilm X-HS2, launched in May 2022, is Fujifilm’s flagship APS-C format camera aimed at professional content creators. Boasting a brand new 26.1MP stacked sensor, it is the fifth generation of Fujifilm’s X-Trans CMOS chip and can now detect subjects automatically, including animals, birds, and vehicles.

Notably, the Fujifilm X-H2S offers significant improvements in video capability, building on the X-H1’s video capabilities with the benefit of technological advancements. It provides higher resolution, a broader range of frame rates, greater bit depth, and less rolling shutter with full sensor readout in 5.4msec or 1/180sec. Additionally, the X-H2S offers in-camera Apple ProRes recording (ProRes 422 HQ, ProRes 422, and ProRes 422 LT).

The X-H2S can record 6.2K 29.97p and 4K 4:2:2 10 bit video internally with no crop, or DCI 4K video at 120p/100p with a 1.29x crop. Alternatively, it can shoot FHD 17:9 or 16:9 video at 240P/200p with a 1.38x crop.

Moreover, the X-H2S offers F-Log2 for recording video with up to 14 stops of dynamic range, although this requires a sensitivity setting of at least ISO 1250. F-Log, the original option, also offers up to 12 stops of dynamic range, but with a lower ISO setting of 650.

The Fujifilm X-HS2’s build and capabilities are remarkable, and anyone examining it with fresh eyes cannot help but be impressed.

Read our Fujifilm X-H2S Review

The Fujifilm X-E4 is the successor to the Fuji X-E3 and holds the title of the smallest Fujifilm interchangeable lens camera featuring the 26.1MP X-Trans CMOS 4 APS-C format sensor and X-Processor 4 processing engine. When combined with the new Fujifilm Fujinon XF 27mm F2.8 R WR lens, sold separately or as part of a kit with the camera, the X-E4 bears a resemblance to the Fujifilm X100V, albeit with a removable lens.

Despite sharing the same sensor and processing engine as the impressive Fujifilm X-T4, the X-E4 is best suited for use with Fujifilm’s prime lenses due to its rectangular, rangefinder-like design and smaller body. It is compatible with any of Fujifilm’s X-series optics, but using zoom lenses may require the optional Thumb Rest (£59/$69.99) and Metal Hand Grip (£79/$89.99) for a more stable grip.

The Fujifilm X-E4 features a tilting screen that can be flipped up 180° for selfies and vlogging. However, when the screen is tilted for viewing from below head-height from behind, the image flips upside down upon detecting anything in the eye sensor. Fujifilm is aware of this issue and is expected to fix it through a firmware update.

All in all, the Fujifilm X-E4 is a fantastic little camera that is perfect for carrying around wherever you go.

The Fujifilm X-E4 is available from Amazon UK and Amazon US.

Read our Fujifilm X-E4 Review

Fujifilm’s X-S10 marks the beginning of a new line of X-series cameras targeted at experienced DSLR users looking to transition to mirrorless cameras but may not prefer the traditional exposure controls found in models such as the Fujifilm X-T4 and X-T3.

To cater to this audience, the X-S10 features an exposure mode dial on its top-plate, and although it is compatible with Fujifilm lenses with an aperture ring, it has dual control dials to regulate exposure through the camera.

Like the Fujifilm X-T4, the X-S10 has the same 26.1Mp APS-C format X-Trans CMOS 4 sensor and X-Processor 4, which means that it can capture images of the same quality. The X-S10’s hybrid autofocus system also offers 425 individually selectable AF points and delivers excellent performance.

Additionally, the X-S10 comes with in-body image stabilisation (IBIS) that delivers up to 6EV shutter speed compensation. It is also equipped with Fujifilm’s 18 Film Simulations modes that users can use to find the right image style to suit their subject or mood.

The X-S10’s vari-angle touchscreen mounted on a hinge is another standout feature that makes it ideal for vlogging and selfies. Moreover, it can shoot uncropped DCI 4K video (4096 x 2160) at 29.97/25/24/23.98fps, and internal recording maxes out at 8-bit 4:2:0. However, users can record in 4:2:2 10-bit if an external storage unit is connected via HDMI. A 3.5mm microphone port is included, and the box comes with a USB-C adapter for connecting headphones.

You can find the Fujifilm X-S10 on Amazon UK and Amazon USA.

Read our Fujifilm X-S10 Review

The Fujifilm X100V, the fifth camera model in Fujifilm’s renowned X100 series, is a compact camera equipped with the same 26.1MP APS-C format sensor and processing engine as Fujifilm’s recent enthusiast-level interchangeable lens cameras, namely the Fujifilm X-T4, X-T3, and X-Pro3. Despite using a fixed 23mm f/2.0 lens with an effective focal length of 35mm, the X100V can capture images of the same quality as these models.

Fujifilm has retained the high-quality feel, retro aesthetics, and traditional exposure controls that have made the X100 series popular. Still, the X100V is more versatile and contemporary with its tilting touchscreen, which makes it easier to compose images and adjust settings.

While the fixed focal length lens may not suit everyone’s needs, it is a bright lens that captures an abundance of detail.

Read our Fujifilm X100V Review

Fujifilm’s X-T30 earned the moniker ‘Little Giant’, and it is well-deserved. Despite its small size, it boasts the same sensor and processing engine as the X-T3, making it a potent travel camera. The X-T30 II builds on that success.

While it may not offer significant improvements over the X-T30, the Fujifilm X-T30 II remains an exceptional camera capable of producing captivating results. Its solid-feeling body features a pleasant combination of traditional exposure controls, snappy autofocusing, and touch control.

Like its predecessor, the Fujifilm X-T30 II resembles a mini Fujifilm X-T4 or X-T3, featuring the same 26.1MP X-Trans CMOS 4 sensor and X-Processor 4, along with comparable styling and traditional exposure controls. However, its smaller, lighter body makes it an ideal camera for travel photography.

The Fujifilm X-T30 II’s only physical upgrade from the X-T30 is a switch from a 1.04-million-dot screen to a 1.62-million dot screen. Nonetheless, it benefits from numerous firmware and algorithm enhancements that make it better than the original. For instance, the camera’s intelligent hybrid autofocus system is now faster and more sensitive in low light due to improved autofocus algorithms from the X-T4.

The X-T30 II also features Fujifilm’s Classic Neg and Eterna Bleach Bypass Film Simulation modes, bringing the total to 18. It additionally has controls to adjust the Clarity, Tone Curve, and Monochromatic Color, and users can set the Auto White Balance to White Priority and Ambience Priority. Finally, the Color Chrome FX Blue option enhances blue subjects.

Read our Fujifilm X-T30 II Review

Previously, we crowned the Fujifilm GFX100 as the best Fujifilm camera for landscape photography. However, the GFX100S features the same 102Mp sensor in a smaller, lighter body.

In essence, the Fujifilm GFX100S is a medium format camera that doesn’t feel like one. When paired with the right lens, it blends in with full-frame DSLR and mirrorless cameras. Nevertheless, it has a sensor that’s 1.7x larger.

Additionally, the GFX100S can produce images measuring 98.62 x 73.96cm or 38.8 x 29.1-inch when printed at 300ppi, thanks to its 102Mp back-illuminated CMOS sensor, which is the same as the Fujifilm GFX100. Furthermore, Fujifilm’s Pixel Shift Multi Shot mode allows the camera to generate 400Mp images with assistance from Fujifilm’s Pixel Shift Combiner software.

At the highest native sensitivity setting of ISO 12,800, images shot with the GFX100S display some luminance noise in raw files when viewed at 100% on-screen. However, the noise disappears as you zoom out, which you can do quite a lot. Of course, the camera’s usability depends on what you intend to do with your images, but the GFX100S is one of the few cameras suitable for utilizing the upper sensitivity expansion settings.

While the GFX100S’s autofocus system is slightly finicky, it’s responsive and capable of capturing sharp images of moving subjects. Although Eye AF is not the best, it’s still helpful for portraits, and the camera captures an impressive level of detail in low to mid-range ISO images.

Read our Fujifilm GFX100S Review

Fujifilm took a daring approach with the X-Pro3, straying away from the typical upgrade to the X-Pro2. Instead, it concealed the primary screen behind a tilting back panel, prioritizing viewfinder photography. And it paid off since the X-Pro3 is a delightful camera to use for street or reportage photography. However, if you’re the type of photographer who frequently changes settings in the menu, this may not be the camera for you.

Despite the rangefinder-like design of the Fuji X-Pro series not being everyone’s cup of tea, the X-Pro3’s build quality is unquestionable. Its top and bottom plates are constructed from titanium, a lightweight but durable metal, while the front and back sections are made from magnesium alloy. Additionally, all of the joints and controls are weather-sealed.

The X-Pro3 also features a hybrid viewfinder that combines a top-level electronic viewfinder with an advanced direct-view type optical viewfinder. Switching between the two is as simple as flicking a switch.

The X-Pro3 employs the same APS-C format 26.1Mp back-illuminated X-Trans CMOS 4 sensor and X-Processor 4 as the X-T3, resulting in first-rate image quality. We are particularly fond of the new Classic Neg Film Simulation mode, which reduces color saturation slightly while providing a slight contrast boost.

Read our Fujifilm X-Pro3 Review: Updated with Full-Resolution Images

The Fujifilm X-H2 offers powerful features that cater to different needs, making it a versatile camera in the X-H line. While the X-H2S is designed for professionals who require a fast, reliable camera for capturing fast-moving subjects, the X-H2 is ideal for those who need the 40-megapixel X-Trans5 BSI APS-C sensor for high-resolution photos.

Despite being known for its resolving power, the X-H2 is also a top contender for video shooting. It offers the ability to shoot 8K footage, which can be downsampled to 4K for impressive quality. With internal Apple ProRes 10-bit 4:2:2 video recording at up to 8K/30p and 6.2K/30p, DCI4K/60p, 4K/30p, and Full HD/240fps for slow-motion video, the X-H2 is a versatile camera for videographers.

Furthermore, with the X-H2’s HDMI Type A port, you can record Apple ProRes RAW or Blackmagic RAW footage using an Atomos Ninja V+ or Blackmagic Design Video Assist Monitor. The camera can record continuously for up to 160 minutes in temperatures up to 25C and up to 240 minutes with the optional X-H2 clip-on fast.

The X-H2 also offers F-Log and F-Log2 color profiles for those who want to grade their footage, with F-Log2 extending the dynamic range to more than 13 stops. With its exceptional resolving power and versatile video features, the Fujifilm X-H2 is a must-have camera for photographers and videographers alike.

Read our Fujifilm X-H2 Review

The Fujifilm X-T5 is a top-performing APS-C format mirrorless camera that boasts a host of upgrades which make it a great option for wedding photographers, or anyone shooting portraits. With its 40.2MP X-Trans5 BSI APS-C sensor, faster processor, and enhanced autofocus and low-light performance, the X-T5 is capable of capturing stunning images, whether they are formal or candid in style. Furthermore, its in-body image stabilization (IBIS) and Pixel Shift Multi-Shot feature add to its versatility. We were so impressed with the X-T5 that we awarded it a perfect five-star rating in our review.

Read our Fujifilm X-T5 Review

The Fujifilm GFX100S offers incredible control over depth of field thanks to its large sensor, which is 1.7x larger than a full-frame camera’s sensor. This results in beautiful background blur that can really make your subject pop. For portrait photographers, the Face and Eye detection AF is incredibly useful, making it easy to achieve sharp focus on your subject’s face and eyes. While the GFX100 is getting a firmware upgrade to bring it up to the same AF performance as the newer GFX100S, it’s a heavier and more expensive camera. If the GFX100S is out of your price range, the Fujifilm X-T3 and X-T4 are both smaller and lighter options that offer great performance.

Read our Fujifilm GFX100S Review

We’ve already mentioned how impressive the X-T5 is, but it’s worth reiterating just how great of a camera it is. It’s undoubtedly the best Fujifilm camera on the market, and it’s been highly sought after by our readers throughout 2022.

With its significantly increased resolution compared to the X-T4, yet still maintaining excellent noise control, the X-T5 is a clear step up. The focusing system is also rapid and reliable, with the Subject Detection feature making it easier than ever to achieve sharp images. Fujifilm’s exceptional Film Simulation modes, a versatile 3-way tilting screen, and a high-quality viewfinder add to the already impressive list of features, making it a compelling choice for upgrading from an earlier X-T model or the X-T4.

Read our Fujifilm X-T5 Review